The “B2B Sales” interactive course, held within the framework of the Erasmus+ LISS24 project has already concluded with a competitive final stage at NUACA.
The educational process was conducted by both the University’s academic staff and experienced specialists invited from partner organizations. During the programme, the participants developed communication and negotiation skills, learned to analyze customer needs, formulate targeted proposals, manage conflict situations, and gain a deeper understanding of the peculiarities of business communication.
The competition held at the end of the Course became an important final stage of the programme. The participants demonstrated their acquired knowledge and practical skills, and the two participants who achieved the best results were announced as winners.
Chief of theUniversity Staff Paylak Karapetyan, emphasized in his speech: “This initiative is an important platform for students to form new ideas, develop creative thinking and apply practical skills. We have already held competitions in this format several times and each time we see higher results and active involvement. I am grateful to the organizational team, led by Tatevik Yedoyan, Irina Vanyan, Varazdat Hovhannisyan and Lusine Harutyunyan. I am confident that our students will achieve much greater success both in Armenia and on international platforms.”
The competition was also attended by students of the NUACA High School, who took first place in the intra-university stage. All participants were awarded certificates of participation and symbolic gifts from the University.
NUACA aims to make such initiatives continuous and annual, developing students’ practical skills and promoting their competitiveness in the modern labor market.
The event once again showed that the University is creating an educational environment based on practical knowledge, where students have the opportunity not only to learn, but also to apply their skills in real competitive conditions.