The professional course entitled “Design and Marketing” launched at National University of Architecture and Construction of Armenia, which is being implemented jointly with Saint Petersburg State University of Industrial Technologies and Design.
The program is implemented within the framework of a bilateral memorandum and the main aim is to transfer the fundamental skills of creating, developing and commercializing startup projects in the field of design to the students of the Faculty of Design. During the courses, participants will get acquainted with the most important stages of startup development, starting from identifying the problem and customer to forming a product idea, designing a prototype, developing a marketing strategy, testing and effective presentation.
The Course includes both theoretical materials and practical activities. Students have the opportunity to develop their own startup projects, participate in the preparation of the pitch, conduct presentations, and perform error analysis during the final presentation of the project.
The Course will continue by April 18, providing participants with the opportunity to gain valuable knowledge and practical experience in the international academic platform.